We. Communications is a global communications business, with clients such as Microsoft, Volvo, and The Gates Foundation in its portfolio.
We worked with our strategic partners, Straightline, to help them articulate what their story is now, in a world where communication, media, and brand storytelling have become so complex.
We created a fresh identity and look and feel, led by the foundations of a refreshed story that they are a team that embraces complexity and applies Jedi-level empathy and EQ to the gnarly issues businesses face today.
Circular motifs form a key part of the identity. A shape that is equally complex and human.
We then implemented and guided many design needs, from social media and signage guidelines, launch presentations, creative direction on their new videos, a new image gallery, and even how to get their e-signatures to look just right.
This was a delightful project to work on.
