Midas is a high-profile and well established PR agency who are passionate about the Arts.
They asked Lawless if we could help them refresh their brand story.
As the business has adapted to the bigger opportunities out there, they wanted to preserve their heritage but let everyone know that they were more relevant than ever and total experts in today’s complex media world.
They wanted to do this, and let people know they were still the bad-ass Arts lovers that they always were.
We held a great workshop, drafted a brand story and then updated the visual identity - to help guide their rebooted website.